In 2019, I served as the lead creative strategist and designer for Fiat USA’s social media channels. I spearheaded the development of comprehensive creative concepts and visual designs that effectively promoted their automotive lineup. By leveraging innovative, data-driven strategies, I crafted visually compelling and viral content that resonated deeply with Fiat enthusiasts nationwide. My approach not only captured the brand’s unique style but also generated significant consumer excitement, thereby enhancing Fiat USA’s digital presence and engagement.

SOCIAL MEDIA CAMPAIGN